Marketing that fills the door.

Marketing Services for Storefront Businesses

Three core services, all built around the same outcome: more qualified customers calling, booking, or walking through your door. No retainer for the sake of a retainer. No services we can’t tie to measurable revenue.

Pick whichever combination makes sense for your business. Most clients start with one and add the others over time as the work compounds. We’re based in Vancouver, but our clients span BC, Alberta, the US, and Europe — if your business has a physical location, geography isn’t the constraint.

SEO & Google Ads

The fastest, most measurable way to get found by people who are already searching for what you do. Two channels, one philosophy: bring qualified buyers, not just traffic.

What’s included:

• Local SEO — Get your business into Google’s local pack for every relevant search across your city or service area. Google Business Profile optimization, local citations, NAP cleanup, review acquisition strategy.
• On-page & technical SEO — Rewrite your service pages to actually rank. Fix site speed, mobile experience, schema markup, internal linking.
• Content SEO — Long-form articles targeting buyer-intent keywords. Optimized for both Google and AI search.
• Google Ads — Direct response paid ads. Calls within days. Conversion-tracked end to end.
• Monthly reporting — Calls. Forms. Bookings. Revenue. No vanity charts.

Timeline to results: Google Ads in 1-2 weeks. SEO in 4-6 months for meaningful movement, 9-12 months for full ROI on competitive local markets.

Web Design That Converts

Your website is a sales tool, not a brochure. Most agencies will build you something that looks nice. We build websites that turn visitors into customers.

• Strategy first — Map your sales funnel and identify the exact pages, CTAs, and proof points your visitors need to see.
• Mobile-first design — 70%+ of your traffic is on a phone. We design mobile first, desktop second.
• Speed-optimized — Sub-2-second load times. Core Web Vitals in the green.
• Conversion-optimized — Clear CTAs, click-to-call buttons everywhere, contact forms that don’t ask for 17 fields.
• SEO built in — Proper schema, clean URLs, mobile indexing-ready, AI-search-friendly content structure.
• WordPress + your preferred stack — You can edit your own site after we hand it over. No vendor lock-in.

Timeline: 4-8 weeks from kickoff to launch.

Direct-Response Marketing

Every channel, one philosophy: every dollar should produce a measurable result. We layer these services around your SEO and web foundation as they make sense for your business.

• Landing pages — Conversion-optimized pages for specific offers, campaigns, or services.
• Email marketing — Welcome sequences, win-back campaigns, monthly newsletters that don’t suck.
• Retargeting ads — Bring back the 95% of visitors who didn’t convert the first time.
• Social media ads — Meta and TikTok ads for lead generation. Not branding. Not engagement. Not vanity.
• Conversion rate optimization — A/B testing your highest-traffic pages to squeeze more leads out of the same visitors.
• Marketing analytics — GA4 setup, conversion tracking, server-side tagging, monthly dashboards that show what’s working.

What does it cost?

Short answer: it depends on your industry. Longer answer: a personal injury lawyer competes for $80 keywords. A coffee shop competes for $2 keywords. A high-end dental practice has a $500+ customer value. A nail studio has a $60 customer value. Same agency, same effort, completely different math.

That’s why we don’t publish package prices on the website. Not because we’re hiding anything — because publishing flat rates would mean lying to about half the people who read them. We’d rather have a 15-minute conversation, understand your business, and give you a real number we can stand behind.

What we don’t do (and won’t pretend to do)

• E-commerce — Pure online stores need a different specialty. We’ll refer you to agencies that do it well.
• Enterprise B2B marketing — If you’re a $50M+ SaaS company, you need a bigger agency.
• Influencer marketing — Not our wheelhouse.
• Pure branding work — If you need a serious brand identity refresh, you want a brand studio.
• Video production — We’ll help with scripts and strategy, but actual shooting/editing is outsourced.
• National TV/radio — We’re digital. That’s our lane.

How to start working with us

1. Call or email. 778-892-7802 or info@zolomarketing.com. We’ll schedule a 15-minute call.
2. Free audit. Before we propose anything, we’ll audit your current site and online presence so we’re talking from facts, not assumptions.
3. One-page proposal. Specific services, specific monthly investment, expected outcomes, timeline. No 47-slide pitch deck.
4. Kick off. Onboarding takes a week. Real work starts week two.