More Customers Through Your Door. Less Marketing Theatre.
Most marketing agencies will tell you about impressions, reach, and “brand awareness.” We’ll tell you how many people walked into your shop yesterday and how many called to book an appointment.
Zolo Marketing Group is a Vancouver-based agency for businesses with a physical location — restaurants, retail stores, salons, clinics, studios, cafes, and the storefronts that make up the real local economy. Fourteen years on Howe Street. Hundreds of clients across Greater Vancouver, the rest of BC, the US, and Europe — all of them sharing one thing: they need more customers walking in the door, picking up the phone, or booking online.
The work is the same every time: figure out where your next customer is searching, get in front of them, and turn that search into a visit. That’s it. That’s the whole pitch.
Local SEO & Google Ads
Own Google’s local pack and Maps for every “near me” search in your neighbourhood. Run paid ads that put new customers in your door this week.
Web Design That Converts
Mobile-first sites that make it stupidly easy to call you, book online, or get directions to your storefront. Built around how customers actually decide.
Reputation & Direct Response
Review acquisition, landing pages, retargeting, email, social ads — every channel, measured in customers and bookings. No vanity metrics.
The businesses we work with
We specialize in businesses with a physical location. If your customers need to walk in, drive in, or book a time slot with you, this is our wheelhouse:
- Restaurants, cafes, bars, and breweries — Google Business Profile + local SEO + paid ads for promotions and openings.
- Retail stores — boutiques, specialty shops, jewellery, gift, home goods, bookstores. We focus on Google Maps presence, foot-traffic-driving content, and event-based campaigns.
- Salons, spas, barbershops, nail studios — review acquisition + booking-optimized websites + targeted local ads.
- Clinics & medical offices — dentists, chiropractors, physiotherapists, optometrists, naturopaths. Trust signals matter as much as rankings.
- Fitness studios & gyms — yoga, pilates, martial arts, F45, climbing, dance. Trial-offer landing pages + Instagram ads + local SEO.
- Auto shops — repair, detailing, dealerships, tire shops. Local SEO is everything in this category.
- Professional offices — accountants, lawyers, real estate agents, financial advisors. Authority content + local rankings + booking funnels.
We’re based in Vancouver, but the work doesn’t have to be. We’ve helped storefront businesses across BC, Alberta, multiple US states, and Europe. The fundamentals — local search, reviews, conversion-optimized sites — translate anywhere.
Why Vancouver storefront businesses choose Zolo
We’ve been doing this since 2012. Most of the agencies pitching you have existed for two or three years. We’ve been on Howe Street in downtown Vancouver for over a decade. That means we’ve seen Google algorithm updates come and go, watched a dozen “next big thing” channels rise and fade, and figured out what consistently works for brick-and-mortar businesses.
We’re obsessed with the local pack. If you run a storefront, Google’s local pack (the map at the top of local searches) is where 30-50% of your potential customers find you. Most agencies treat it as an afterthought. We treat it as the main event.
Reviews are a service line for us. Brick-and-mortar businesses live or die by their reviews — on Google, Yelp, TripAdvisor, OpenTable. We set up systematic review acquisition for every client. Within 12 months, expect 60-100+ new reviews.
Plain English, not marketing-speak. You’ll never read the word “synergy” in an email from us. We’ll explain exactly what we’re doing, why, and what it should produce.
How a project actually goes with us
- Free 15-minute call — You tell us what’s broken. We tell you straight up whether we can help.
- Free site + Google Business Profile audit — One-page report on local rankings, GBP health, reviews, site speed, conversion funnel, competitors in your area.
- Proposal — Specific plan, specific monthly investment. No 47-page deck.
- Onboarding — Tracking, strategy doc, account access. Week one.
- Execution — Monthly report showing what we did, what it produced, what’s next.
Frequently asked questions
How much does it cost to work with you?
Honest answer: it depends on your industry. The cost-per-click for a personal injury lawyer can be 40x what a coffee shop pays. The cost-per-lead for a high-end dental practice looks nothing like the cost-per-lead for a yoga studio. Your funnel, your competition, and your goals all change the math.
That’s why we don’t publish flat-rate “packages” on a webpage — they’d either be too high for some industries or too low for others, and either way we’d be lying to you. We’d rather give you a real number that fits your actual business than a pretty range that doesn’t.
A 15-minute call gets you a straight answer specific to your industry and situation. No pitch deck, no commitment.
How long until I see results?
Honest answer for storefronts: 30-60 days for Google Business Profile and review improvements to start moving the needle. 4-6 months for meaningful organic ranking shifts. Google Ads can bring foot traffic within a week of launch. Specifics depend on your market — happy to walk through what to expect on the call.
Do you work with businesses outside Vancouver or outside Canada?
Yes — most of our clients are in Greater Vancouver because that’s where we’re based, but the work itself isn’t geographically limited. We’ve served clients across BC, Alberta, multiple US states, and Europe. If you’ve got a real business with a physical location anywhere in the world and you want more customers walking in, we can help.
What kinds of businesses do you NOT work with?
We don’t work with e-commerce businesses — that’s a different specialty and we’ll refer you to agencies that do it well. We also don’t take on enterprise B2B (200+ employees), pure influencer/affiliate plays, or anything in adult/gambling/firearms verticals.
Do you have references or case studies?
Yes. We can share specific results from clients in your industry on the first call. We don’t publish most case studies publicly because many clients prefer their marketing strategy stays private.
Ready to fill your storefront?
Call us: 778-892-7802
Email us: info@zolomarketing.com
Visit us: 214-1189 Howe Street, Vancouver, BC
Or use the form below and we’ll get back to you within one business day. No sales pitch — just a conversation about whether we’re the right fit.