Vancouver marketing insights for storefronts.
Real-world tactics for salons, clinics, auto shops and retail, in plain language. No marketing-speak. No vanity metrics.
- What Is a Customer Actually Worth to You?A customer isn’t worth their first visit. Here’s how to work out what they’re really worth over the years they stay, with simple examples for a salon, a clinic and an auto shop.
- What Does a New Patient Cost a Toronto Dental Clinic?How to work out what a new patient costs your Toronto practice, why the RCDSO rules and the CDCP change the math, and where most practices quietly lose the patients they paid for.
- What Does a New Customer Cost You? (Most Owners Don’t Know)Two numbers decide whether your marketing makes money: what a new customer costs you, and what they’re worth. Here’s how to work out both in 10 minutes, with simple examples.
- Your Dental Front Desk Is Missing Calls. Here’s What an AI Receptionist Fixes (and What It Doesn’t)
An honest look at AI receptionists for dental clinics: what they fix, what they can’t do, what they cost and how to tell if your clinic needs one. - The Complete Google Business Profile Guide for Local Businesses (2026)If your business has a physical location — a salon, a clinic, an auto shop, a fitness studio, a retail shop, a service business with a service area — your Google Business Profile is the single most important piece of…
- Most Marketing Agencies Are Selling the Wrong ThingIf you own a salon, a clinic, an auto shop, a fitness studio, or any other business with a physical location, this might sound familiar. You hired a marketing agency. They sent you a proposal full of “brand strategy,” “audience…
- What Does ChatGPT Say About Your Business? How to Check, and How to Fix ItAI search now drives half of all Google queries and hundreds of millions of weekly searches in ChatGPT and Perplexity. Here is what Vancouver small businesses need to do in 2026 to show up.